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Digital Marketing Podcast Episode 44 – The New EU Cookie Law IAB Interview
Target Internet | September 5, 2011
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Posted in blog, cookie, cookie law, cookies, Digital Marketing Podcast, ecommerce, eu cookie, IAB
Daniel talks to Nick Stringer, Director of Regulatory Affairs at the Internet Advertising Bureau and together they explore the New cookie law ( AKA the Revised E-privacy Directive). Already in place and due for full enforcement by May 2012, Daniel asks what the new law actually means for online businesses in the UK and the rest of the EU, exploring the IAB’s perception of this challenging new digital marketing legislation.
© Daniel Rowles - Originally published on TargetInternet.com, 2011. |
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Post tags: cookie, cookie law, cookies, eu cookie, iab
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