Categoriesadvertising Apple blog brand brand experience branding Brands business customer experience design digital Digital Marketing News Digital Marketing Podcast Digital news ecommerce Entrepreneurialism & mentorship facebook Featured Global Google innovation Internet M-Commerce Making Marketing Marketing Strategy media mobile Networks news online Online Marketing Online shopping PR Remarketing RSS Feed SEO Shopping cart abandonment simplicity social media Social Media Marketing Technology Twitter Ve Interactive Ve Interactive UK
Trademark filing and protection in China: Little suggestions, big difference
Liz Castleman | October 2, 2012
We’re watching and experiencing China’s era of innovative brand-building and global acquisitions, as well as an increasing number of foreign companies taking their business into China. For example, last week Estée Lauder announced plans to launch a new “East-meets-West” beauty line called Osiao (pronounced O-Shao).
Leave your reply