Archive for the ‘blog’ Category

Ciaran and Daniel discuss Social Media Risk Mitigation, Social Media Policy, and how you go about setting guidelines and expectations for your internal teams. Follow our recommended key steps to lower risks and make life in social channels plain sailing. Ciaran gets slightly over animated about steak [...]

The rise of social media has had a massive impact on how customers make decisions about their purchases and how brands interact with customer throughout the purchase cycle. For both B2B and B2C industries, social now plays a vital role in decision making and brand advocacy. Most [...]

According to the Technorati’s Media 2013 Digital Influence Report blogs have an important influence on the online purchase decisions of a consumer, statistically higher than that of Facebook, Twitter or other social network sites.     The report, created from surveys that included over 6,000 influencers, 1,200 consumers and 150 top brand marketers, showed that… Continue reading →

The ever excellent Dave Chaffey, through his website SmartInsights has produced this great infographic on Digital Marketing Jobs and recruitment. They have also created some great guidance on digital marketing job descriptions. Enjoy! © Target Internet for Target Internet, 2013. | Permalink | No comment | Add [...]

Seo webinar feb13 from Daniel Rowles Slides from our recent Chartered Institute of Marketing webinar on SEO. Thanks to all of those that attended and made it a record breaking audience! © Target Internet for Target Internet, 2013. | Permalink | No comment | Add to del.icio.us [...]

While most of us are aware of the benefits on engaging with customers online, many brands are still fearful of utilising social media within their marketing activities for fear of receiving a negative response. We often enjoy highlighting the brands that fail in their quest for social [...]

Facebook Graph Search, Vine and Google Analytics Gallery are the biggest announcements January planning with Smart Insights January is the time of year when many look again at their priorities for the year ahead. To help with this, Smart Insights ran a series of 8 free webinars [...]

Warning: The following post is as much about personal time management as it is about Digital Marketing. If that’s not your cup of tea, move on and be efficient by not reading this article. One of the key challenges of working in digital marketing, is how do [...]

Content Marketing is what everyone is talking about and will be a focus for digital marketing in 2013. But what many people are struggling to understand is how SEO fits into this approach. The answer depends very much on your view of SEO but essentially SEO was [...]

What is your business missing out by not having a blog? Is your business missing out by not having a blog?If you have a business website, you will probably be wondering if you should have a blog or not. Many businesses are losing out on huge numbers of traffic and sales due to simply not… Continue reading →