With less than a year left before the most significant parts of healthcare reform bill takes effect, extending health insurance to 14 million more Americans, hospitals are scrambling to prepare. But for what, exactly?
Archive for the ‘Medicare’ Category
Brand Alignment in the face of uncertainty
Wednesday, February 6th, 2013
Posted in brand, brand alignment, Brands, customer experience, Global, Healthcare, Medicaid, Medicare | No Comments »
A brand new day for hospitals and health systems
Monday, July 2nd, 2012
When the Supreme Court upheld most of the Affordable Care Act last week, it was generally seen as a net positive for hospitals. With more than 30 million more insured Americans entering the marketplace, hospitals are likely to see gains in patients as …
Posted in Accountable Care Organizations, ACOs, Affordable Care Act, brand promise, Brands, consistent experience, customer experience, customer journey, Global, Global Brand Simplicity Index, health care reform, health insurance, health systems, hospital brands, Hospital Value-Based Purchasing Program, hospitals, Johns Hopkins, Mayo Clinic, Medicare, New York-Presbyterian, patient experience, patient journey, patient satisfaction scores, readmission rates, simplify processes, transparency | No Comments »
