Archive for the ‘mobile’ Category

On Wednesday I went to an event organised by the Marketing team at Metro. There were some interesting speakers and panalists at the event including Meabh Quoirin (Future Foundation), Peter Duffy (Easyjet), Will Sauson (Contagious), Ben Wood (CCS Insight), Glyn Britton (Albion), Jonny Kaldor (Kaldor ltd), Andrea Nicolaou (O2), the…

What’s happened this week: Facebook have begun to test a consumer pay to post scheme as another potential revenue source, if it succeeds it will be another example of the emerging ‘branded consumer’. Google+ for iOS re-launched with a very distinctive look and feel. Bing has reinvented itself around social…

Facebook isn’t slowing down as it kicks off its IPO roadshow and has launched a brand new app store featuring apps which utilise its Connect feature. The app store has attracted a lot of coverage and its timing couldn’t better when all eyes are on the company as it prepares to float its shares on [...]

As the deadline for compliance with the new EU cookie law looms (26th May 2012) many and quite possibly, most, businesses are still considering how (or even if….) they are going to comply.  The below information aims to give you a starting point and consider which option is best suited to you and your business. Where do I start? The ICO [...]

History is infamous for repeating itself. As a data-driven company specializing in technology and marketing, it is our place to not only be aware of, but also prepared for future expectations in our industry. An article on Forbes yesterday got … Continue reading →

If your business is dependent on its digital presence, it would be advisable to develop an optimised mobile capability. 70% of smartphone owners have bought or browsed products on their devices, while tablet users are spending, on average, 20% more … Continue reading →

The deadline for website owners to comply with the EU new cookie law, is closing in on us. With a 12-month grace period almost at an end, the new law will be enforced from 26th May 2012.  But are businesses any clearer about what they are required to do? Do you have a website?  Is it compliant [...]

What’s happened this week: Google launched the brand activate initiative to measure online advertising at scale. With 100 days to go the official London 2012 Olympic Athletes social media hub launched. Intel launched the Ivy Bridge processer range. It is the first with 3D transistors which will keep Moore’s law…

It might not feel like it sometimes (today in particular!!) but Spring is here.  And what better time to review your marketing to make sure that you are planting the right seeds to attract the right business! To help you, we’ve created a list of tips that you can cross check against your current marketing [...]

More on integration and innovation, today, with news that Gucci is kitting-out in-store employees in selected stores across the US, Europe and Asia with iPhone 4S devices. The handsets have the capability to complete a customer’s check-out process and email … Continue reading →