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Archive for the ‘PAID SEARCH’ Category

How to Increase Your Revenues by Targeting Your Google Adwords PPC Campaigns to Mobile Users

Saturday, December 1st, 2012

‘Mobile search’ are the words on every marketer’s lips these days. It’s fair to say that the channel has exploded in the past year or so and continues to gather pace with ever more innovative ways of reaching out to customers. I…

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Posted in adveristing, adwords, agency, Android, Apple, BlackBerry, devices, geographical targeting, Google, Google Adwords, htc, iphone, keywords, Marketing, Mobile Advertising, mobile devices, mobile marketing, mobiles, PAID SEARCH, phones, platform, PPC, QR codes, search marketing, smartphones, strategies, Stuart Reader, uk, web design, website tips | No Comments »

Does the Rise of Paid and Social Search Signal the End of SEO?

Monday, July 2nd, 2012

  With Google putting so much focus on Adwords, its paid search programme, and Social Search, is traditional Search Engine Optimisation really safe? In the Beginning When Google was born natural search results ruled the roost. The Google homepage …

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Posted in google plus, online advertising, Online Marketing, organic search, PAID SEARCH, PPC, search marketing, SEO, SEO ranking, Social Marketing, social media, social search | No Comments »

Make Consumers the Core of Your Digital Marketing Success

Monday, June 11th, 2012

In the past few years we have seen many brands making a shift from investing in so-called above-the-line to below-the-line advertising. In other words, more and more ad spend is being allocated to the fast growing interactive and highly measurable chan…

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Posted in business, Digital marketing, Marketing, online, online advertising, PAID SEARCH, PPC, Rana Hussain, SEO, social media, social networking | No Comments »

King of the Castle – Google, Yahoo, Bing or someone else?

Sunday, January 22nd, 2012

King of the Castle – Google, Yahoo, Bing or someone else?

It’s like the Three Musketeers; All for one and one for all! Hmm… Did I get that right?! It’s probably more like one for one = Google for themselves and the rest will try and tag along. The battle of the triplets have been going on more for…

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Posted in Digital marketing, Google, Marketing, online, online advertising, PAID SEARCH, PPC, search marketing, sem, SEO, social media | No Comments »

Azam Marketing Referral Program – Earn Lucrative Lifetime Commissions for Referring Clients

Sunday, January 15th, 2012

Azam Marketing Referral Program – Earn Lucrative Lifetime Commissions for Referring Clients

Do you know of any individuals or businesses that might benefit from marketing or design services? If so, we would encourage you to take advantage of Azam’s generous client referral scheme! Our Referral Partner Program pays you for bringing new…

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Posted in advertising, affiliate management, agencies, Axiom, business, client referral scheme, commission, commissions, Company News, Consultancy, corporate training, Digital marketing, ECRM, Email Marketing, Europe, fees, incentive, leads, lifetime commissions, lucrative, Marketing, marketing services, marketing skills, Media Contacts, mediavest, networking, new clients, online, online public relations, PAID SEARCH, referrals, residual income, ROI, save money, search engine marketing, TBG London, uk, usa, web design | No Comments »

How to Optimise Creative and Landing Pages to Boost Sales Via Your Affiliate Program

Saturday, November 5th, 2011

How to Optimise Creative and Landing Pages to Boost Sales Via Your Affiliate Program

TweetA couple of weeks ago I gave a presentation at Conversion Thursday Manchester, an inspiring bi-monthly event that centres around online conversion and web optimisation. I discussed the importance of conversion in affiliate marketing, as it is o…

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Posted in affiliate conversion rates, Affiliate Marketing, affiliate-program, Affiliates, cashback, commission junction, content, conversion, conversion thursday manchester, ctman, earning per click, epc, Events, geo-targeting, landing pages, Network Solutions, onsite conversion, optical express, optimisation, PAID SEARCH, PPC, publisher, Purple Parking, SEO, Sinead Hernen, UK2.Net, usability, vodaphone, Voucher Codes, web optimisation | No Comments »

Review of Think Visibility – The UK’s Best Search, Social Media and Affiliate Conference

Tuesday, September 6th, 2011

Review of Think Visibility – The UK’s Best Search, Social Media and Affiliate Conference

TweetThink Visibility returned to Leeds again this weekend. It was my third ThinkVis, and judging by the number of people who had travelled from outside of the north of England, it looks like the event is finally starting to get the recognition it de…

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Posted in 301, Anna Lewis, Bas Van Den Beld, dom hodgson, domains, dominic hodgson, duplicating content for SEO, edgerank, Events, facebook, kelvin newman, Lego, link building, malcolm coles, malcolm slade, monetising websites, PAID SEARCH, Rishil Lakhani, search engine optimization, search engine optimization strategies, search marketing, SEO, seo conference, Sinead Hernen, social networking, think visibility, thinkvis, thinkvisibility, uk, user engagement, website security, wordpress tools | No Comments »

How to Make Sense of the So-Called ‘Conversion Funnel’

Wednesday, July 27th, 2011

How to Make Sense of the So-Called ‘Conversion Funnel’

Tweet In this, the first in a series of articles on optimising your digital marketing strategies, Azam Marketing’s Saija Mahon explores The Conversion Funnel. Conversion Funnel. I’ve been hearing the above mentioned over and over again in the…

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Posted in conversion funnel, conversion tracking, conversions, Digital marketing, google analytics, online, online advertising, PAID SEARCH, path to conversion, PPC, Saija Mahon, search marketing, SEO, social networking | No Comments »

Is paid search improving?

Monday, July 11th, 2011

Advertisers spent 20% more on paid search campaigns in Q2 2011 compared to a year-ago, while click through rates rose 12%, according to new research. But is spend really driving the popularity of the medium, or is it something else? The Paid Search Quarterly Benchmarking Report from Marin Software also reveals an increase in efficiencies [...]

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Posted in Bing, Google, PAID SEARCH, RSS Feed, Yahoo | No Comments »

Azam Marketing Welcomes Saija Mahon and Pedro Rodrigues

Monday, July 4th, 2011

Azam Marketing Welcomes Saija Mahon and Pedro Rodrigues

TweetWe’re thrilled to welcome two new faces to help with our growing client list – paid search superstar Saija Mahon and web and graphic design guru Pedro Rodrigues! Saija joins Azam’s paid search division as Search Manager, having…

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Posted in Air New Zealand, Apple, asos.com, AstraZeneca, Barclays, blue chip clients, Channel 4, Company News, digital skills, Duracell, figleaves, Ford, graphic design, information design, kelkoo, marketing skills, Microsoft, music production, PAID SEARCH, pedro rodrigues, photography, PPC, profero, recruitment, Rightmove, Saija Mahon, search marketing, sound engineering, staff, Vodafone, walker media, web design, web designer | No Comments »

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