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Archive for the ‘SEO’ Category

Digital Marketing News – Was Google Right to Penalise Google Chrome?

Wednesday, January 4th, 2012

Digital Marketing News – Was Google Right to Penalise Google Chrome?

  You’d have to be living in a cave to have missed the story that Google has ‘demoted’ one of its own following some less than honest online marketing tactics. It seems Chrome decided to boost the profile of the browser by hiring an external agency to produce some video content as part of a [...]

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Posted in best practice, blog, Digital Marketing News, Google, online reputation management, SEO | 1 Comment »

Digital Marketing Podcast Episode 53 – What is new at Google?

Thursday, December 22nd, 2011

Digital Marketing Podcast Episode 53 – What is new at Google?

  Fresh from the Google@Manchester event in December, Daniel and Ciaran talk through some of the Buzz and revelations unveiled at this flagship UK  Google event. We talk through  Google’s Mobile strategy, Google Plus and its significant importance, Google Plus Pages for business, touch on connected TV’s and their future, and reveal 2 new buzz [...]

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Posted in analytics, Digital Marketing Podcast, Google, google plus, ice cream sandwich, SEO | No Comments »

A Day in the Life of Dave Bird – MD of CPA Affiliate Network Monetise: Part Two

Friday, December 16th, 2011

A Day in the Life of Dave Bird – MD of CPA Affiliate Network Monetise: Part Two

TweetDave Bird is the Managing Director of the leading UK cost per action network Monetise which rebranded earlier this year, as well as marketing agency Webtistic. In the second half of our feature, Dave explains what a typical afternoon is like in …

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Posted in A4U Expo, advertisers, Affiliate Marketing, affiliate network, cost per action, cpa, cpa network, cpa offers, dave bird, day in the life, Digital marketing, Email Marketing, interview, Karen Clayton, monetise, online advertising, profitistic, SEO, uk networks, webtistic | No Comments »

A Day in the Life of Dave Bird, Managing Director of CPA Network Monetise: Part One

Wednesday, December 14th, 2011

A Day in the Life of Dave Bird, Managing Director of CPA Network Monetise: Part One

TweetSince being rebranded earlier this year, UK cost per action network Monetise (formerly Profitistic) have achieved impressive growth with a host of new advertisers signing up and attracting a rapidly increasing base of affiliates. We asked Managi…

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Posted in A4U Expo, advertisers, advertising network, Affiliate Marketing, affiliate network, Affiliate Networks, cake, cost per action, cpa, cpa network, cpa offers, dave bird, day in the life, Email Marketing, interview, Karen Clayton, monetise, Networks, online advertising, profitistic, SEO, webtistic | No Comments »

How to Optimise Creative and Landing Pages to Boost Sales Via Your Affiliate Program

Saturday, November 5th, 2011

How to Optimise Creative and Landing Pages to Boost Sales Via Your Affiliate Program

TweetA couple of weeks ago I gave a presentation at Conversion Thursday Manchester, an inspiring bi-monthly event that centres around online conversion and web optimisation. I discussed the importance of conversion in affiliate marketing, as it is o…

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Posted in affiliate conversion rates, Affiliate Marketing, affiliate-program, Affiliates, cashback, commission junction, content, conversion, conversion thursday manchester, ctman, earning per click, epc, Events, geo-targeting, landing pages, Network Solutions, onsite conversion, optical express, optimisation, PAID SEARCH, PPC, publisher, Purple Parking, SEO, Sinead Hernen, UK2.Net, usability, vodaphone, Voucher Codes, web optimisation | No Comments »

Digital Marketing News – Google Changes To Affect 35% Of All Searches

Friday, November 4th, 2011

Digital Marketing News – Google Changes To Affect 35% Of All Searches

Yesterday Google announced yet another change to its algorithm, this time with the focus on pushing more up to date content to the top of the listings. Following on from their ‘Caffeine’ web indexing system which was completed last year, Google is now able to search for fresh content on a massive scale. They are [...]

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Posted in blog, Digital Marketing News, Google, news, SEO, web site optimizer | No Comments »

Digital Marketing News – Facebook Comments May Increase SEO

Tuesday, November 1st, 2011

If you use Facebook Comments  on your site you should soon be seeing some benefit to your SEO. Google has updated its search and is now able to index comments left on websites using the Facebook Comments plug in. This is quite a dramatic change for Google who was previously unable to return results containing [...]

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Posted in blog, Digital Marketing News, facebook, Google, SEO, social media, web site optimizer | No Comments »

Hitting the ground running

Monday, October 24th, 2011

Busy times. Conference season continues in full swing with Search Love London day 1 happening today, with the global rockstars of SEO all descending on London to evangelise and share acumen. Ve was represented and had a mind-blower of a … Continue reading

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Posted in business, Digital news, ecommerce, Hitting the ground running, online retailer, Online shopping, Search Love London, SEO, Ve Interactive | No Comments »

Digital Marketing News – Google’s New Search Encryption Hits SEOs

Monday, October 24th, 2011

Digital Marketing News – Google’s New Search Encryption Hits SEOs

Google announced last week its intention to begin encrypting searches for logged in users in an effort to better protect their security online. This means that the search terms a user enters into Google will no longer be provided to the website owners of the sites they visit. The reasoning behind this is a little [...]

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Posted in analytics, blog, Digital Marketing News, Google, SEO | No Comments »

SEO Tools Comparison: Raven Tools, SEOmoz, BuzzStream & More

Monday, October 24th, 2011

SEO Tools Comparison: Raven Tools, SEOmoz, BuzzStream & More

Update October 2011- Due to popular demand I have updated this report, which was first published last year, to include a number of additional tools. I’ve also extended the introductions to each tool to provide a better snap shot summary of what they can each do and revised the conclusions in light of the new [...]

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Posted in blog, Featured, Reports, SEO | 2 Comments »

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