Archive for the ‘trends’ Category

A roundup of relevant links affecting our industry.Each week, I compose a newsletter for our team that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order t…

A roundup of relevant links affecting our industry.Each week, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep our wi…

A roundup of relevant links affecting our industry.Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to kee…

Each week at Ford, I compose a newsletter that includes a series of links about current events and trends in the worlds of technology, social media, mobile, communications and marketing in order to keep the wider team up to date on changes, newsworthy …

Each week at Ford, I assemble a newsletter from all of our regional social media teams on projects they’re working on, significant progress made over the course of the previous week, and any items of note that Ford leadership might be interested in.In …

Within the last few weeks, we’ve been treated to the birth of a new phrase that’s leaving marketing pundits everywhere breathless: real time marketing. It’s a branch of the equally as hyped “content marketing,” and we can thank Oreo for doing such a …

Vitriolic.That’s the only word I can think of that effectively summarizes what I’ve seen online lately.In case you’re not familiar with the term, it’s derived from the word vitriol, which is another term for sulphuric acid. “Vitriolic” means caustic or…

You’ve probably heard that Pinterest is here and in a big way. If you’re not already familiar with it, take a look and see if you can understand what the fuss is all about. The site has been around for a couple of years but only recently took off….

If you’re like me, you spend a good deal of time on the road. Whether it’s at an airport, on a train or in a car, you’re mobile and your digital life is mobile too.The pervasiveness of tablets and smartphones (in addition to the already ubiquitous lapt…

What’s happened this week: Social TV service Zeebox received $15m investment from BSkyB, illustrating the emerging importance of the second screen to broadcasters. Sky Media will be selling inventory around Zeetags. The Consumer Electronics Show happens in Las Vegas this week, much of the pre-show buzz is around connected TV…