Social media myths – well and truly busted. A post about sharing how common myths are just not right in the social media space.

If there’s one sector doing particularly well in the current economic downturn, it’s the group buying market. Groupon, which is leading the way in the UK, has nearly 2.5 million users and has become one of the top 50 most visited sites in the UK. …

The Centre for Retail Research’s estimate that April’s royal wedding between Prince William and Kate Middleton will provide a £515.5 million boost to retailers – with souvenirs bringing in £222 million – proves, as if proof was needed, that thi…

Once upon a time, we used to watch TV by appointment. Families gathered together around a tiny screens – screens that were even smaller than our current laptop screens – and share the experience of watching a program together. Even earlier than that, f…

Are businesses promoting themselves enough via the important reviews, testimonials and videos. How can others understand what you can do for them if you’re not telling them about the success you’ve had with others.

If everyone who had a Facebook account voted for The Social Network in the upcoming academy awards, the movie would walk away with every Oscar for which it is nominated. After all, currently more than 600 million of us are active users, including almos…

I am going to be honest and say that before I met Andrew Davis it hadn’t occurred to me once about using the social media site. I thought it was something ‘celebs’ did to brag about what they were up to, and for fans to…

Remember the days when the only decision you had to make when buying a KitKat was whether to get the two-finger snack or go the whole hog on the four finger option. Now, not only is there chunky, chunky duo and king-sized chunky, Kit Kat has been one o…

Anwen Gardner – Business and Marketing Student interviews Michelle Carvill re the feasibility of social media networking sites as a viable direct marketing option for businesses.

Seems like everyone’s talking about integration of digital platforms at the moment. However in my experience, far fewer people are actually doing it. We still have Search specialists, Social Media specialists and Mobile specialists. They’re not ta…