Location based social networking is a new frontier in social media, with a dizzying array of possibilities. According to Mashable.com we use it in five ways: meeting up with friends, competing in game dynamics, recording a personal diary, sharing experiences with others and scoring deals. We take a look at how Foursquare, Gowalla and Loopt [...]

With the new network television season in full swing, it’s been hard not to notice a particular penchant for brand nostalgia. The media has made much ado about primetime’s latest pair of memory-lane efforts, NBC’s The Playboy Club and ABC’s P…

According to Warc, television and magazines remain the most influential advertising channel amongst affluent consumers in the US. Research firm Ipsos Mendelsohn polled over 14,000 adults with an average income over $100k.  The results favoured both television and magazines as advertising channels, demonstrating that traditional media is still key to reaching affluent consumers. When discussing [...]

In a landmark day for Ve Interactive, our co-Founder CEO David Brown has been quoted in Enterprise Nation’s Small Business Report that was launched today from the main stage at the Conservative Party Conference. David has made recommendations for changes … Continue reading →

(or How to Do Mobile and Not Annoy People) This article is to accompany a presentation given at the MobileSquared, Permission Marketing event on 3rd October 2011. We know that there are many great examples of mobile campaigns across all of the various channels. However, there are almost as many examples of poor campaigns – [...]

As the dust from the f8 summit settles it has become clear that multi media is definitely the way the future is heading. And if the supposed Google/Hulu acquisition – not to mention the changing Youtube channels – is anything to go by, then video content is the new layout of social media. Keep ahead [...]

Often times, we use humor to find common ground. An observational comic can take the everyday mundane things and makes make them seem funny with a unique spin. Or slapstick teams use physical gaffes to go for the primeval notion that whe…

TweetMy colleagues and I are excited to announce a fantastic new addition to our affiliate management portfolio – DressRail.com. Specialising in catwalk and celebrity inspired fashion and accessories which are bang on trend, Dressrail has attra…