In Episode 60, We speak to Ben Wightman from Latitude, a leading force in integrated Digital Marketing Intelligence about the findings of their recent trends in mobile report. Learn who the current winners are in the smart phone device race, and discover the current trends are in mobile website use. Latitude also shed a light [...]

It’s been a bit quiet on here of late.  Apart from awesome work projects, and a trip to The Story, my brother Andrew and I have been writing a paper on The Future of Planning in 2020, for the Admap … Continue reading →

How to master Twitter as a marketing tool.

By now, you have probably read my previous blog post entitled 12 things every marketer should know about the new Facebook timelines and gained some valuable insight. Reading the blog post above is essential to understanding the changes made to Facebook and how this post can help to increase your page’s visibility. Posting to your [...]

The rather dramatic news last week that major high-street-chain stores closed an average of 14 stores a day across Britain in 2011 (LDC figures) will come as no surprise to anyone aware of the recent debates in Westminster, regarding the … Continue reading →

How do I build my Connections? Within LinkedIn there are 1st degree, 2nd degree and 3rd degree connections: Your 1st degree connections are people you know and they are the centre of your network. Each person connected to your direct connection makes a 2nd degree connection and Those linked to your 2nd degree, make up [...]

(via Examination of iPad 3 Screen Reveals Retina Goodness)
Cue collective groan from app developers.
“What I have to update all my images to suit the new screen?”
Best get a move on.

How to measure the success of relationship building in B2B marketing.

I recently came across an interesting trademark dispute that involves the rights to red soles on women’s shoes. Like many trademark law topics, this issue is not that simple. The shoe designer Christian Louboutin is known for his distinctive red glos…