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Give your brand the oxygen of publicity

It’s a thoroughly postmodern conundrum. So much choice, so many flavours, so many combinations, so little time.  You know that what you offer is unique and you need the oxygen of publicity to give it that extra push. Yet how can you make your brand stand out, and come to life for the journalist who [...]

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“This is the proposition that the basic and irreversible function of an industrial economy is the making of things; that the more things it makes the bigger will be the income, whether dollar or real; and hence that the key … Continue reading

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Simplicity is the essence of the golden rule. It’s an indication of consideration: I’ve taken the time to move the complexity of something out of the way so that the recipient of a conversation, a deed, a gesture, a letter, understands what I mean.

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In our last blog post we recapped the basics of the cookie law; what cookies are, what the cookie law is and what is expected of businesses to comply. In this post we consider the challenges that businesses face and the likely impact on them, following compliance with this law. Public Awareness & Acceptance Generally speaking, [...]

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Rivetings: what’s in the box?

A box for one of the in-house Smithery projects. Excited.

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On May 3rd Londoners will decide who gets to run their city for the next four years. While there are a number of candidates it really comes down to two contenders: the Conservative candidate and current Mayor Boris Johnson or the Labour candidate and f…

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Mind the gap

VeInteractive | May 1, 2012

Mind the gap

A generation gap is the point when two age groups begin to see the world from significantly different perspectives. And it’s never been more accelerated than now in the twenty-first century, when even ten years can bring radical changes in … Continue reading

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Admap launched an Admap prize this year, calling for essays on ‘The Future of Planning’… and my brother Andrew and I decided we’d write something a bit provocative for it. The shortlist has just been announced (all the best to … Continue reading

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13 Reasons why Mobile is a Must

If your business is dependent on its digital presence, it would be advisable to develop an optimised mobile capability. 70% of smartphone owners have bought or browsed products on their devices, while tablet users are spending, on average, 20% more … Continue reading

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