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Archive for the ‘social media’ Category

My bird has a new beak: A designer’s take on the Twitter refresh

Wednesday, April 16th, 2014

Hey everyone. Huge news. Twitter has recently announced a new design change.  And guess what? The Internet hates it.

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Posted in design, facebook, Global, redesign, social media, Twitter, user experience | No Comments »

6 Dos and Don’ts of Growing Your Presence on Facebook!

Thursday, April 10th, 2014

With Facebook becoming more and more ruthless clamping down on the exposure it allows businesses to enjoy on the platform without buying pricey paid advertising, it is more vital than ever you are the top of the game in using the opportunities the worl…

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Posted in Build your base, employees, facebook, followers, likes, manage your reputation, partners, public relations, social media, Social Media Marketing, success | No Comments »

17 B2B women marketers: one question, many challenges

Wednesday, April 2nd, 2014

In the spirit of International Women’s Day, which has been observed on March 8 since the early 1900s, I thought it would be intriguing to ask a sample of top female B2B marketers one question: “What’s the No. 1 brand challenge facing B2B compani…

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Posted in #simpleissatisfying, #SimplicityPays, b2b, b2b marketing, brand investment, brand strategy, branding strategy, CMO, consistency, differentiation, Digital marketing, female marketers, Global, International Women's Day, Margaret Molloy, relevance, Revenue, simplicity, social media, thought leadership, women leaders, women leadership | No Comments »

10 Social Media Myths that ALL Directors and Senior Managers Should Know About and Challenge

Thursday, March 27th, 2014

10 Social Media Myths that ALL Directors and Senior Managers Should Know About and Challenge

Social media is the norm nowadays both for personal and professional/business use. It is seen as a form of communicating – just like the spoken word, hand written or manual/sign language. Moreover, in a professional context – social media cuts right across organisations and their…

The post 10 Social Media Myths that ALL Directors and Senior Managers Should Know About and Challenge appeared first on The Worst Kept Secret – Bespoke Training in Social Media.

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Posted in Best Posts, digital, Marketing, Myths, social media, The Power of Digital, thought leadership | No Comments »

The three habits that can make you a master connector

Friday, February 28th, 2014

Every relationship begins with discovery—learning about another’s experience, what you have in common, what sets you apart. It is critical, therefore, that you take the posture of “journalist” when building a new connection. At the heart of thi…

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Posted in connections, customers, feedback, Global, LinkedIn, network, networking, opportunity, relationships, social, social media, Twitter | No Comments »

This Week in Digital – 2/26/2014

Friday, February 28th, 2014

This Week in Digital – 2/26/2014

The Bitcoin hiccup, plenty of post-WhatsApp acquisition chatter, Facebook getting up in LinkedIn’s business, Twitter tweaks its product for growth, a surprising data analyst hire at the New York Times, a software vendor guide for employee advocacy, l…

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Posted in digital, social media, this week in digital, trends | No Comments »

Inspiring moments from Womensphere Emerging Leaders Summit 2014

Monday, February 24th, 2014

Last month, I had the privilege to join my fellow Siegel+Gale colleagues at the 5th Annual Emerging Leaders Global Summit at Columbia University. It was the first time I’d attended a Womensphere event and I was blown away by the sheer presence of the…

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Posted in #emergingleaders, academics, advocacy, CEO, CMO, Columbia University, Communications, conference, Emerging Leaders Global Summit, Global, government, Harvard University, Kennedy School, leadership, Margaret Molloy, Marketing, networking, panel, Sheryl Sandberg, social media, tweets, Twitter, Victoria Budson, women, women in leadership, Womensphere, Yanna Doucet | No Comments »

Competition – What Do You Love About Social Media?

Monday, February 24th, 2014

Competition – What Do You Love About Social Media?

With February being the month of love we hosted a competition where we asked our audience to share the social media love and tell us their 5 top reasons why they love Social Media. We shared the feature in our Newsletter, and now we’re pleased to announce our top 5 winners (in no particular order) [...]

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Posted in advantages of social media, competition, love social media, Marketing, online advertising, social media, Social Media Marketing | No Comments »

This Week in Digital – 2/19/2014

Thursday, February 20th, 2014

This Week in Digital – 2/19/2014

Big acquisition news, the top 10 most innovative companies in a few fields, free Wi-fi for the world, how much real-time television conversation happens on Facebook, the benefits of Google+, predictions for brand publishing in 2014, more sites hacked,…

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Posted in Marketing, social media, strategy, this week in digital, trends | No Comments »

Social Karma – Doing Someone a Small Favour Creates Advocacy and Makes Good Business Sense

Thursday, February 13th, 2014

Social Karma – Doing Someone a Small Favour Creates Advocacy and Makes Good Business Sense

We received a request via our website  for a quote to assist someone with uploading images to their LinkedIn Company Page. A 5 minute phone call later, we quickly ascertained that it was probably a resizing and formatting issue. We advised that we could fix things very quickly for them – and of course, we [...]

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Posted in advocacy, blogging, LinkedIn, linkedin help, social media, social media help, Social Media Marketing, twitter accounts | No Comments »

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